Research shows only about 30% of family businesses successfully transition to a second generation. Big Five is among that select group, having evolved over more than five decades while preserving the values, relationships, and long-term perspective that built its reputation. [fbagr.org], [familybusi…center.com], [worldmetrics.org]
Travel advisors are not one of our distribution channels.
They are our only distribution channel.
For more than 50 years, Big Five has operated exclusively through professional travel advisors. While many suppliers balance advisor relationships alongside direct-to-consumer sales initiatives, every investment we make is designed to help advisors create greater value for their clients. [travelmark…report.com], [traveldailynews.com]
The quality of a journey depends on the people behind it.
For more than five decades, Big Five has developed trusted relationships with destination experts, guides, conservation organizations, hospitality partners, and local communities throughout the world.
Long before sustainability became an industry priority, responsible travel was part of the Big Five philosophy.
Today, our Certified B Corporation status reflects our commitment to balancing exceptional travel experiences with positive impact for communities, wildlife, and destinations
When travelers invest in the journey of a lifetime, confidence matters.
Big Five remains independently owned and operated, allowing decisions to be guided by long-term relationships rather than short-term financial objectives.
Studies of family-owned businesses show that 81% prioritize long-term growth over short-term profit objectives.
For travelers and advisors, that translates into:
Travel is built on trust.
Whether planning a safari, expedition, family celebration, or once-in-a-lifetime journey, travelers and advisors want confidence that their travel partner is focused on the long term
Many travel companies support travel advisors.
Big Five is organized around them.
Because we operate exclusively through the travel advisor community, every initiative, resource, and investment is designed to strengthen the advisor-client relationship.
Travelers benefit from two dedicated experts working together on their behalf.
Their travel advisor provides a deep understanding of their goals, preferences, and travel style.
Big Five contributes destination expertise, trusted local partnerships, and more than 50 years of operational experience.
The result is a more personalized, better-supported, and more meaningful travel experience.
For more than fifty years, Big Five has invested in relationships with conservationists, guides, naturalists, destination specialists, hospitality partners, and local communities throughout the world.
These relationships help provide:
The most memorable travel experiences are created through trusted relationships and deep destination knowledge developed over decades, not transactions developed overnight.
As a Certified B Corporation, Big Five meets rigorous standards for social and environmental responsibility.
Our initiatives support:
Why It Matters
We believe travel should enrich lives while helping preserve the people, places, and wildlife that make extraordinary journeys possible.
True competitive advantages are difficult to replicate.
For more than 50 years, Big Five has built a rare combination of strengths:
These advantages were built over decades, earned through relationships, and remain at the core of every journey we create.
